North America
Interactive

Connected Experiences

The Bally’s Interactive family includes upstarts, legends, sharks, and even a primate or two. Bally’s digital division is a portfolio of top disruptor brands in sports betting, iGaming, free-to-play gaming, and poker. An integrated technology stack gives us greater control over the customer experience and full-funnel marketing capabilities few players in the omnichannel casino industry can match.

BallyCasino.com

It’s time to play with the hottest real money casino in the game at Bally Bet Casino, now available in New Jersey, Pennsylvania, and Rhode Island. Thanks to decades of gaming expertise, we know how to fire up the fun with best-in-class titles, promotions, and exclusive free-to-play games. Whether you're a diehard bettor or a casual player, we have all the slots and table games you love on our app and on the web.

Experience the fun on classic slots like Cleopatra™ and 88 Fortunes™ or iconic game show-themed slots like Wheel of Fortune® and Deal or No Deal. We've also got you covered with classic table games that bring high-energy thrills      right to your screens—including blackjack, roulette, and baccarat. Step into the Ballyverse with Bally Bet Casino—the fun is just a click away.

Let's Play

Bring more fun to your fandom with Bally Bet Sportsbook. The easy-to-use online sportsbook app is loaded with daily promos to increase the excitement of gameday and being a sports fan. Download the app today and experience the joy and thrills of sports betting, whether you’re a veteran or a rookie in the game.

In addition to our fun-filled app, Bally Bet Sportsbook has built strong bonds as a brand with our league partners—including MLB, the NBA, and the NHL. Plus, we have exclusive team partnerships with the Cleveland Browns, the Nashville Predators, and the Phoenix Mercury. There’s always something fun happening for sports fans with Bally Bet Sportsbook.

Click below to see if Bally Bet is available in your state.

Bally Play

Bally Play offers an innovative and engaging free-to-play online casino experience for Bally’s patrons. It features a wide variety of exciting games, including slots, table games, Keno, Bingo and Video Poker from providers such as IGT, Aruze, High 5 Games, Everi, Konami, BluBeri, Gaming Arts and many others. Bally Play offers players the opportunity for endless hours of entertainment by exploring over 150 popular casino games, including games such as Wheel of Fortune, Double DaVinci Diamonds, Wolf Run Eclipse, Flaming Chilies, Sweet Spin, Devil’s Lock and Rakin’ Bacon.

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Deep Media Integration

Telescope is the leading provider of real-time audience engagement solutions for live events, gamified second-screen experiences, and interactive livestreams. Over nearly two decades, the company has helped create content and gamification for everyone from Disney to American Idol to The Met Gala. Whether it is a vote-along game for reality television or livestreaming of a major event, Telescope understands how to reach audiences through new media.

The award-winning company is a worldwide leader in powering marketing campaigns. Telescope’s extensive list of accolades includes a Clio Award, a Shorty Award, Inc. 500 recognition, and even multiple entries into the Guinness Book of World Records.

SportCaller Logo

F2P Games

SportCaller is one of the world’s leading creators of free-to-play games. Its array of prediction, quiz and trivia, bespoke and turnkey games have helped brands attract and retain customers across North America and Europe.

As both a B2B provider and the in-house technology provider for the nascent Bally Play line of games, SportCaller proves its versatility across platforms and continents daily.

Smashville Selector, the free-to-play hockey predictor game, developed in association with the Nashville Predators, has captivated thousands of NHL fans who play before each Preds game. Other titles include Bally Breakaway, Bally Baller, Tennis.com’s Match Point Predictor, and Bally Bracket, which awards an eye-popping prize of $100 Million for a perfectly predicted NCAA Men’s Division I Tournament Bracket.

These free-to-play games allow sports fans to test their sports knowledge while competing for cash, prizes, and bragging rights.

Association of Volleyball
Professional

The Association of Volleyball Professionals (AVP) is the largest and longest-running professional beach volleyball tour in the United States. The AVP was formed in 1983 as a player's union and began organizing its own men's tour in 1984. Women's events were added to the schedule in 1993, and in 2001 the AVP became a dual-gender tour.

Since 1983, the AVP has been the gold standard for beach volleyball - facilitating national tournaments, developing new talent, invigorating communities through sport, and promoting the beach volleyball lifestyle across the United States.

Together, as athletes and fans, near and far, online and on the sand, the AVP is the most incredible beach volleyball community in the world.